Pink Cows Spotted in Plaza Midwood

- by Bill Craver

”Orange stars, yellow moons, pink hearts, and green clovers.”

  • Original lineup of marshmallow bits in Lucky Charms cereal


Everyone knows about the signature accoutrement to Lucky Charms cereal, first envisioned around the idea of charm bracelets. After opening with a lineup of four principal characters, additional charms were added over the years, such as blue diamonds, purple horseshoes, and red balloons. Not only did these charms add fun and color to the morning breakfast experience, Lucky the Leprechaun often declared, “They’re magically delicious!”

At Legion Brewing, our Brewers have decided that the beer experience could also use a little color-induced excitement from time to time. In August of this year, we released ‘Orange Cow,’ a creamsicle-inspired Double IPA. Brewed with lactose, whole vanilla beans, and hand-zested oranges, Orange Cow was a full-bodied color bomb with a silky-smooth finish. Our customers really embraced this creative, colorful, and somewhat playful take on today’s most popular beer style.

How to follow this up… with another spin of the color wheel, of course! Without further ado, please clear the barnyard for Pink Cow (Lactose Double IPA, 7.8% ABV, 77 IBUs), Legion Brewing’s second creation in a series of Milkshake Double IPA’s. This brew includes many of the same ingredients as its bovine relative plus hand-zested and juiced grapefruits. As an Imperial IPA, Pink Cow is truly a hop-forward beer, highlighting the inherent citrus notes from Mosaic and Simcoe hops.

“The idea behind our Cow Series was to create beers with a milkshake-like mouthfeel, strong fruit flavors, and a balanced hop presence,” declared Associate Brewer, Scott Griffin. “Pink Cow is a fun beer, because it takes a style that can be harsh, making it approachable and easy to drink without losing the defining aspects that make a Double IPA special. Despite its bold, hop forward aroma, the lactose component of Pink Cow, combined with the vanilla beans, prevents any unwanted hop bitterness from overpowering this brew.”

Back at Legion, we hereby invite all IPA fans and hop heads to stop into the Taproom for a pint of this colorful brew. While we haven’t been able to reach Lucky the Leprechaun for comment, something tells us that he would really appreciate the colorful fun that Pink Cow has brought to our current beer lineup!